Retain Mayor Stephen J. Gawron

In 2021, I was asked by Stephen Gawron to design the visual identity for his upcoming mayoral campaign. This included designing and producing a website, mailings, flyers, and yard signs to advertise, collect donations, and gather volunteers.

The identity I designed for this campaign included color palettes, typography, photography, and compositional patterns. My work took inspiration from newspapers and jazz album artwork to create a brand that I feel resembled the personality of Gawron and the professionalism with which he handled his role.

The website utilized the full campaign identity to build a cohesive, central hub, both growing the campaign’s volunteer base and generating online donations for the first time.

Scope

Graphic Design

Web Design

Photography

Videography

Credits

Stephen J. Gawron

Susan Paulson, Feedback and Support

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